Bulky Pure Ghee Gold

The Challenge

Bulky Pure needed to sell their high-end 'Ghee Gold' to both retail consumers and wholesale B2B partners. Standard e-commerce platforms couldn't beautifully handle complex tiered pricing structures while maintaining a luxurious aesthetic.

The Solution

I built a bespoke e-commerce platform that dynamically adjusts pricing and bulk purchasing options based on user account types. The frontend was meticulously styled with gold accents, rich typography, and smooth micro-interactions to emphasize the premium nature of the product.

Key Results

• Successfully launched wholesale portal serving 40+ bulk buyers.
• Increased average order value (AOV) by 35% through tiered discounts.
• Achieved a 95+ score on Google Core Web Vitals.